Cosmetics Brand Identity, Skincare Packaging & Digital Growth
Brand identity system, product packaging guidelines, wholesale catalogs, and social ad campaigns for a luxury cosmetics brand.
The Challenge
Beldiglam manufactures organic cosmetics, serums, and luxury skincare formulas. The brand struggled to communicate product ingredients and bottle finishes across digital channels. Wholesale distributors lacked technical product specification catalogs detailing volume sizes, shelf life, and wholesale pricing tiers.
The Solution & Result
We designed a complete cosmetics brand identity: minimalist typography, muted neutral color palettes, bottle label die-lines, and product box packaging standards. For retail and distributor partners, we produced print-ready catalogs detailing formula certifications, active ingredients, and minimum order quantities. We complemented the packaging with macro product studio photography and social ad creative. Beldiglam secured retail shelf distribution across five regional boutique networks, while direct-to-consumer online reorders grew by 38% within 90 days of the packaging rollout.
Technology Deployed
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